ANNIE & PETALS

Annie’s work all began in the same place. The landscape and attention to the small exquisite details in nature. Floral design became the perfect medium as it drew on all her greatest passions: gardening, painting and art – thus Petals was born.

In the most significant, pivotal moments of the lives of the people we care about, our words are often not enough. It’s a cliché for good reason that flowers have their own language.

 

Walk in to Petals and you’ll feel a welcoming, vibrant energy. Loveliness is all around you. I curate my shop, hand selecting the freshest available blooms of the best quality, along with fine antiques, unusual pieces and exquisite containers.

 

I try to include an intriguing, surprising or unusual element in each of my floral arrangements, using unconventional and wild materials, for example, wild grasses or foliage I have foraged.

 
I pay real attention to the needs and circumstances of each of my customers.
 
Expect simple extravagance and true value for money.

Floristry is my life and it always has been.

A regular entrant in the children’s categories of the floral arrangement competitions (influenced by my award-winning mum), I would later arrange my own wedding flowers.

I’m a passionate visual artist and a creative free spirit; a Fine Art graduate and a fervent collector of antiques. Flowers have been an intrinsic part of my life for as long as I can remember, even a huge proportion of my paintings are botanically focused.

It was almost inevitable then, that I would buy my own florist shop in 2014.

My personal style is organic, natural and wild, though I achieve a level of refinement with the end result through my absolute attention to detail. I’m at once a “big picture” thinker and intensively detail-focused.

“No sameness.” No two of my arrangements are identical. I remain curious to the possibilities of the moment, so that my designs are not staid or formulaic. You won’t find a menu of arrangements in my shop. Every creation is bespoke, based on the person I am arranging for, using the freshest seasonal flowers.

When I am not personally selecting flowers for my shop or an event or arranging, you’ll find me at an auction getting my hands on more antiques. Based in Nottingham Road in the KwaZulu-Natal Midlands, I’m influenced by the natural uncultivated beauty of the countryside.

MEET THE TEAM

Petals would like to introduce you to their team. Each member is an integral part of the magic behind our brand.

Pinky – our specialist floral designer and her assistant Thandeka. 

Fiki manages the Retail shop.